JUNIQE
A selection of my work as Art Director & Digital Designer at JUNIQE. I joined the team during the company’s re-launch as an online marketplace offering an expanded range of products with extensive personalization options and worked to refine the new CI and adapt all visual communication to it.
Areas: Communication design, CRM, Social media, Print design Tools: Figma, Photoshop, Illustrator
Key visuals for the Marketplace launch, showcasing new products and the new personalization options.
I worked with the CRM team to create all-new newsletter templates using blocks optimised to be re-used and combined for any number of use cases.
The Social Media team also needed their channels revamped, so we worked together to identify use cases (sales, collaborations, creator & product spotlights, etc.) and I created easily adaptable templates.
Upon launch, we sent out 30,000 postcards with 3 different hooks as an A/B/C test to determine which new Marketplace offer was the most attractive.